Group training has taken the fitness industry by storm, and it’s clocking in as one of the wellness segment’s top trends for yet another year.
From increased accountability to a greater sense of community, the benefits of group fitness classes for gym-goers are apparent.
However, group fitness concepts are just as advantageous for business owners looking to break into the $94 billion fitness industry. On-trend gym franchises like Fit Body Boot Camp offer entrepreneurs the opportunity to capitalize on fast-growing demand for group-based fitness, while helping clients achieve their wellness goals.
Here’s why group fitness franchises yield results for Fit Body Boot Camp clients and business owners alike:
Strength in Numbers: Fit Body Boot Camp’s Benefits for Clients
Beyond just a quick sweat session, group fitness sessions at Fit Body Boot Camp offer clients the benefit of a community atmosphere, in a setting that’s engaging, interactive and fun.
Not only are our group sessions energetic and motivating, they’re also extremely effective in helping clients achieve their fitness goals.
- Accountability – Half the battle of establishing a fitness routine is building up the motivation to get to the gym. Group sessions, like the workouts at Fit Body Boot Camp, provide that motivation. Because clients book their spot ahead of time, they’re already committed and more inclined to actually come to the session. Plus, after getting to know the trainers and making friends in the sessions, there’s additional accountability from peers.
- Sense of community – In addition to greater accountability, the community atmosphere created in group classes offers countless other benefits. Working out becomes much more enjoyable when it’s done in the context of a social event, where there’s the opportunity to catch up with like-minded individuals. While working toward a collective goal, it’s also much easier to stay motivated throughout a workout.
- Consistency and form – At Fit Body Boot Camp, every group training session is led by an experienced and certified trainer, with workouts designed to be fun, high-energy and challenging, so guests burn the maximum fat and tone their muscles. With regular guidance from a professional, clients are able to quickly correct their form and maximize their workout. They’re able to achieve the results they would get from working one-on-one with a personal trainer, but without a costly financial investment or unnecessary time investment.
- Strong structure – In Fit Body Boot Camp group fitness sessions, each workout is designed to pack a ton of power into 30-minutes. Fit Body Boot Camp combines elements of high-intensity interval training (HIIT) and active rest periods to give clients the most dynamic workouts of any exercise regimen. This gives clients a quick and convenient program that lets them optimize their time and get the most from their workouts.
Beyond Sweat Equity: Group Fitness Competitive Advantages for Franchisees
In addition to Fit Body Boot Camp’s group-based benefits for clients, the second-to-none gym franchise opportunity also yields strong business results for franchisees.
- Streamlined model – At Fit Body Boot Camp, we’ve specialized and perfected every aspect of our model – from building needs to facility equipment and layout – in order to maximize profitability for franchisees. Fit Body Boot Camp franchise owners benefit from streamlined, pre-set equipment guidelines, so they never buy too much or too few weights, exercise bands and other items.
- Revenue generation – Group-based fitness concepts are much more cost-effective for business owners. Gyms that rely primarily on personal training as a revenue stream don’t run as efficiently as group-based concepts, where trainers are able to coach dozens of members at a time. Fit Body Boot Camp franchise owners benefit from the strong revenue generated by client-heavy fitness sessions that also optimize trainers’ time, and don’t require as large of a staff.
- Smaller footprint – Many big-box gyms require expansive real estate in order to accommodate countless rows of different machines for solo workouts. Conversely, group fitness studios like Fit Body Boot Camp don’t require as large of a footprint. Smaller spaces help contribute to the supportive, friendly community atmosphere cultivated in group fitness. And, Fit Body Boot Camp franchisees are able to minimize their initial real estate investment and ongoing operating costs, like maintenance and utilities expenses.
- Fast-growing demand – Group fitness classes represent one of the biggest trends in the fitness industry – and it doesn’t show signs of slowing any time soon. With unparalleled demand, franchisees benefit from a solid base of existing members and consistent stream of potential leads and prospects. Plus, once clients develop a solid base of their own – in the form of the bonds and relationships they create with trainers and other clients – they’re much more likely to continue returning to your Fit Body Boot Camp. This helps foster strong guest loyalty and retention.
Group fitness franchises like Fit Body Boot Camp are in high demand – both for fitness fanatics, as well as savvy entrepreneurs. Our dynamic atmosphere and unbeatable business model benefit clients and franchisees alike, helping them achieve their goals – whether personal or professional.